Do you know:
- what journalists want from an interview?
- how to get your point across effectively to the media?
- how to handle tough questions or deal with hostile journalists?
- what ‘off the record’ really means?
Then you should consider Recognition PR’s media training program. Our half or one-day training course is built to meet the particular challenges faced by IT executives and to help spokespeople develop media skills specific to the industry.
We show you two failsafe interview techniques to get you out of trouble.
Learn how to:
- feel confident when talking to journalists
- interpret the journalist’s agenda
- develop rapport and build trust with journalists, and
- communicate your message clearly and succinctly.
We teach you five ways to make your interviews count.
At the end of this media training course you will know how to:
- prepare for media interviews
- negotiate difficult questions using simple but effective techniques
- maintain and strengthen your media relationships
- maximise news value and structure your message for better coverage.
You’ll benefit from this media training course if you are a:
- Managing Director
- Public Relations Manager
- Product Manager
- Sales Manager
- Technical spokesperson.
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