Five reasons to switch PR agencies and nine things to look for when hiring a B2B IT agency
Working with a public relations (PR) firm can help businesses selling complex, high-value products or solutions communicate with key audiences more successfully. The right PR firm can ensure your stories are seen in the right places, by the right people, at the right time. And, more importantly, a PR firm can ensure those stories clearly articulate your points of difference to help your potential customers understand how you can de-risk their purchase.
In this whitepaper you’ll learn:
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how do you determine whether it’s time to switch agencies
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what you should be able to expect from your PR agency
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how a specialist agency can return a better ROI